January 23, 2012

Happy Chinese New Year! Wayne Wallace Photography is celebrating the new year of the Dragon with a brand new studio space. We have just finished the negotiations on our new studio space. We will have lots of new and exciting things coming out during the year of the Dragon!

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I was recently asked to speak to the students at two Las Vegas technical schools. On July 25th, 2011 I spoke to the Digital Media students at the ITT Technical Institute. I spoke to them about career possibilities in the photography industry using the skills that they are learning. I showed them how we use tools like Adobe Photoshop to do digital retouch and graphic design work for our clients.
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On August 9, 2011, I spoke to the Digital Photography students at the Art Institute of Las Vegas. My talk was focused on how they can brand and market themselves both online and offline using social media and relationship marketing.

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Have you seen one of these little squares yet?

 
QR Code for mobile website m.waynewallacephotography.com

There's a huge buzz about these things called QR Codes for marketing and driving people to your website. QR Codes are quickly becoming a very known thing. You see them everywhere you look. It's basically a fancy bar code that can link to your website or your contact information.

QR Codes were created by Toyota as a better bar code system and now they are used all over Japan by many business types. Read more about them at the links below


Our new photography studio policy is to watermark all web images with our QR Code. This QR Code points to our new mobile website http://m.waynewallacephotography.com

Using QR codes on photographs as a form of copyright identification

Why are we using QR codes? 

For years photographers have put traditional copyright stamps and or their logo on their web images for years now as you see at the bottom of my image above. If you think about it for a minute having a smart barcode on your image is way better than a traditional logo or copyright stamp. It's a smart barcode that points back to your website and it can be used to identify you as the copyright owner and creator of the image. 

We will also be implementing a referral tracking system using QR Codes so our clients will be able to get referral credits for every new client they send us using their QR Coded images they share online.

I like using this QR Code reader on my iPhone it works great. 



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Welcome to the new Wayne Wallace Photography Studio News Blog! As the name indicates we will be using this blog to publish press releases and other interesting news items about Wayne Wallace Photography.


Be sure to bookmark this page and subscribe to our RSS feed. You can visit this website directly by visiting http://www.waynewallacephotography.com/studio.


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